Apple sells 5% of PCs world-wide, makes 45% of the profit: Talk to people who are PC fans and they’ll point out that while Apple controls the smartphone market in many respects, the company still only has a small fraction of the global PC market. – by Michael Grothaus – http://www.tuaw.com/2013/04/17/apple-sells-5-of-pcs-world-wide-makes-45-of-the-profit/
With these kind of numbers, why would Apple be in any hurry to increase market share?